Webinar: Why You Need To Tie Your Sales Enablement to Salesforce CRM Metrics

Everything you need to know to prove the ROI of your enablement programs now

ON DEMAND

One of the biggest challenges of being a sales enablement leader is proving that the stuff you’re putting in front of reps actually works at improving quota attainments and driving revenue. You have different systems, your LMS and your CRM, not talking to each other, so you’re left with doing a lot of manual reporting to try to correlate your programs to revenue, but can’t really prove that it works.

The alternative is to not measure at all. Or stop measurement at ”program completed” or “certifications,” which isn’t enough today. This puts you at risk of having to find another job.

Whether you’re just getting started with your sales enablement programs, or your CRO is breathing down your neck to be more accountable to metrics, this webinar will help you understand how to measure every aspect of your programs and connect them to Salesforce metrics.

In this webinar, you’ll learn:

• What challenges keep your sales leader up at night as they scale the team
• How to apply the Kirkpatrick model for measuring sales enablement
• How the right technologies can tie your training and enablement to the deal metrics your executives care about

Access the on-demand recording of this webinar by filling out the form on this page.