It’s not news that keeping the customers you have is more effective than getting new ones.
And nowhere is this more true than SaaS. Combined with products being increasingly commoditized and customer experience emerging as a key differentiator, it’s hardly surprising that customer success has become critical to revenue generation.
Now it’s up to enablement to multiply that CS revenue, both for the business and to elevate itself to true revenue enablement.
How to enable customer success
How CS + sales enablement are different
Key challenges to look out for when you’re enabling customer success, and how to overcome them
How to onboard your new CS teams
What success looks like