Why Content Won’t Get Your Reps to Quota

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Why Content Won’t Get Your Reps to Quota

 

Content isn’t going to get you to quota.

Even when content is curated, packaged, and delivered right to the rep - most of it still goes unused, languishing at the bottom of a dusty AWS server.

But it’s not that content is bad. It’s just the wrong tool for the job.

Watch for a candid discussion about the siren call of content, why content fails to further enablement goals, and why readiness and coaching are vastly more effective tools in the toolbox.

You'll Learn

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How enablement should be proving the power of its readiness programs

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Why sales enablement needs to move beyond content

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What the future of sales readiness looks like

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Adriana Romero

Director, Enablement Solutions
LevelJump

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Malvina


Malvina EL-Sayegh

Sales Enablement Leader
Silverfin

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