Summary: non-native apps integrate with Salesforce using APIs, and that can cause problems. If tieing enablement to revenue is important, then a Salesforce native app built on Force.com is the way to go.
We’re big fans of Gong.
In fact, I’d go as far to speculate wildly and say that Gong is possibly our favourite sales tool.
But that’s not why we partnered with them earlier this year to bring together outcome-based enablement and revenue intelligence.
We did it because revenue intelligence solutions, combined with LevelJump programs that tie enablement to revenue, is a killer combo.
And because it’s so cool, I thought it’d be worth sharing how our customers are using it.
Check it out.
'Tis the season to be shopping. Not just for your friends and family, but spending some cash to supercharge your sales team.
Maybe you have end-of-year budget to spend, or you’re planning your sales tech spend for 2020.
Where sales tech should you buy?
I’m shocked at the number of sales enablement professionals I’ve had conversations with who don’t measure CRM-based sales enablement metrics or milestones for their onboarding and training programs.
Technology has transformed the business world, and to remain ahead of the curve, you have to practice agility in all departments of your business.
When onboarding new sales reps, effective training is vital to maintaining a strong sales team.
Most companies don’t have regular sales representative training.
It’s expensive, it’s time-consuming, and takes the reps away from selling – something no rep is that keen to do.
But not investing in training is shooting yourself in the foot.
