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How to build an Outcome-Based Sales Enablement Framework (with examples)

January 16, 2020 / by Spencer Grover posted in Outcome-Based Enablement

 

Over the last few months, we’ve gone deep on Outcome-Based Enablement.

For the sales enablement function to become a mission-critical part of the go-to-market team, it needs to prove its impact on revenue. And we believe that enablement programs built outcome-first are the best way to achieve that.

And while most agree, many are a little fuzzy on exactly how to actually do Outcome-Based Enablement.

So we put together this 4-step sales enablement framework you can use to build your own Outcome-Based enablement plan or charter.

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Why I’m Bullish on Outcome-Based Enablement

November 4, 2019 / by David Bloom posted in Outcome-Based Enablement

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