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Peloton is a tech / fitness company launched in 2012 and is reportedly now approaching an $8 billion evaluation. In addition to being wildly successful, they’re the first company to break the SoulCycle cult, surpassing their active users in Q4 2018.
Here's a glossary of metrics to reference when thinking about assessing and measuring your sales enablement programs. When looking at data & analytics, be sure to understand what you are measuring, why you are measuring and to whom it matters.
'Tis the season to be shopping. Not just for your friends and family, but spending some cash to supercharge your sales team.
Maybe you have end-of-year budget to spend, or you’re planning your sales tech spend for 2020.
Where sales tech should you buy?
Do you know how to measure training effectiveness metrics?
Do you know what needle you need to move to drive business impact?
You might have a long ramp time. Maybe you want to show that you're improving it, cutting it down. But you can't always wait six months to stand in front of your VP of sales to show, “Hey, our onboarding is getting better.”
So what do you do? Today, we’re going to give into how to measure training effectiveness metrics.
What do you mean you don't have a sale onboarding process in place? Are you kidding me? Every one of you, you need to have a sales onboarding process in place.
How do you reverse engineer the building of a sales onboarding program, such that it completely aligns with your company goals?
There’s a lot of noise that comes with Dreamforce every year. With the conference attracting over 150,000 people to San Francisco for one week, constant promotion that starts 6 months prior to the actual conference start date, Dreamforce can be a big cash burn if you don’t get anything in return. Sounds challenging right? Well, we couldn’t make that mistake this year.
So I have to be honest, I am really getting annoyed with sales teams or sales enablement and operations teams that are completely overcomplicating sales onboarding.
What should you include in your sales onboarding? Right now, imagine that you're tasked with getting your reps to quota.
How are you going to do it with all of these new reps that just started at your organization? What content are you going to use? What training is going to help these reps ramp quickly?
What metrics should you be measuring specifically to really determine if your sales onboarding program is actually succeeding?
How do you quickly create an effective sales onboarding process? Hard thing to do for sure, and many times it’s just knowing where to start and what you want to do.
All right, hear me out here. I am really tired of listening to sales enablement managers, or any sales leader for that matter, talking about certifications as the be-all, end-all of sales onboarding.
What do you need to do to really engage your sales managers to be part of your sales onboarding program?
How do you quickly create sales onboarding content so you can get your team ramping faster?
We’ve all heard the news - there’s a massive problem happening in sales - quota attainment has been in a steady decline for years.
Sales enablement is a red-hot function right now. The growth of the Sales Enablement Society, the development of titles with sales enablement in them, and the rise of “sales enablement” as a search term all point to a function on the rise.
