Professional sales training doesn’t come cheap. A 2017 industry report put the cost of training at around $1,800 per person, which can be a hard figure to stomach if you have hundreds of sales reps.
You want your employees to be effective in their new roles as sales reps, but high training costs can leave you between a rock and a hard place.
When it comes to professional sales training, you know that sales reps who know their stuff are bound to be more effective at selling your product. Why gamble on the success of your business, especially given the rising average sales training cost. Investing in your sales team gives you higher levels of sales and loyal employees. The trick is to train your sales team in a way that doesn’t break the bank but does deliver results.
Read on to learn more about the ROI on professional training and how you can maximize the potential of your sales reps.